Cele"bar"tory Chocolate Bar

Project Type: Product Design- Chocolate Packaging
Role: Lead Designer
A Penn State Food Science professor plans to release specialty chocolate that he makes with the food science club in the Penn State Creamery. He wanted the packaging for the chocolate and the shape of the chocolate mold to be created that would represent the chocolate and Penn State, without directly using the logo or specific Penn State imagery.
I focused my design on the concept of a chocolate bar that celebrated your acceptance into Penn State and the experiences you will have. A big part of my concept was the idea of shared experiences or experiences that all Penn State students should have. This influenced my letter themed chocolate packing and the symbols included both within the package and on the chocolate mold.
